2011 will the launch of Honda’s new small car and it is putting in all its efforts to make it cost-competitive. As per the information from Honda management, 80 percent of the parts of its new car are localized.

They are being made in India itself which will make this new venture from Honda, the most cost-competitive amongst other new cars in 2011. The top officials of Honda are expecting to see the sales report of this new car as high as their most saleable model ‘city’. With this new car still in production phase, it has not been given any fixed brand name. For the time being, it is known as entry family car.

The earlier model of a small car from Honda, Jazz, failed in the market because of its high prices even after having 75 percent localized material. The lowest 28 percent of localized material goes for Honda’s Accord.

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